![]() ![]() This paper establishes the rationality of teaching of various tenets of Bhagavad Gita while striving for excellence by corporate leaders so as to gain competitive edge as well as the viability of scriptures like Bhagavad Gita so as to carve a niche for the corporate to ensure sustainable development. The present research paper delves on the four levels, namely obedience, anticipation, creation and fulfilment of the public expectation towards Gita, and how the same is relevant in today’s extremely competitive corporate environment. The paper aims to understand and expand the idea of ardent devotees of the Hindu Dharma who devoutly follow the Bhagavad Gita, inarguably the epitome of principles of Hinduism, having imbibed it in their way of living, be it professionally or personally, thereby adhering to the learning out of it, both directly and indirectly thus resulting in decisions which are rational.
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